The primary source of traffic for most of the websites in search engines. The Forrester Research report of last year clearly shows that search engines are #1 traffic source for webmasters.
SEO is the art of optimizing the website for better search engine rankings. The aim of an SEO campaign is to improve your website’s traffic reach. But yet, blatant SEO (by just building links and pumping out content) is not good. The ultimate goal is to sell your product and services and gain conversions. For doing so, you need...
Is it possible to SEO a single page website?
Yes, indeed and here is how you do it.
One of the deciding ranking factors is the thickness of a website and the number of unique and interesting content pages that it has. However, ranking a website with just a single page is also possible. Have you seen a single-page website before? I believe you have (if you browse enough and are into discovering new stuff) but in case you haven’t; have a look at the Delhi Timeline website. The look and feel are simply awesome and yes,...
The SEO space is all flooded with news and articles about how linkbuilding is all a thing of the past. Any attempt to manipulate the SERPs, either through buying links or creating spammy links, is going to be flagged sooner or later and your website is going to suffer. In such a space where algorithms keep changing so often, what is the best way to build links? The answer is simple – Don’t build links, earn them!
How Do You Earn Links?
A simple answer would be – avoid using any link-building tool. Go manual...
Meta title tag is one of the most important element of a webpage and a key location to reflect your target keyword(s). That being said, I see people crafting meta tags that are spammy and are not quite what is required. While you need to reflect the keywords in the Meta title tag, it doesn’t mean you need to stuff it with your keyword(s). Making it unnatural and spammy is the worst thing you can do to a Meta title. This would destroy your rankings in longer run. This would result in lower click-throughs for your...
Today I came across a website that was in a real messed-up situation, from SEO perspective. The webmaster was constantly falling off in Google rankings. His website’s search engine visibility has been going downhill since August 2013. “Even after working on the website for so long, my SEO company was unable to get it back in rankings” – he said.
On evaluating the website, I found that it had a heck lot of unnatural backlinks pointing to it, we are talking in volumes of over 5,000 per month. On talking...
They say – ‘A picture is worth a thousand words’. This is true! But is it from a SEO perspective? Not really. While carefully placed images can increase conversion and make the page look better, it doesn’t benefit SEO as such. Search Engines cannot easily crawl and understand the images. This makes it quite impossible for a search engine to rank a website for relevant keywords if the website only has a few images and not enough text content. This is where Image ALT tags can help.
What Are Image...